Organizer Information

1st International Direct Selling Festival is jointly organized by Direct Selling Educational Institute (DSEI) and Link Viva.

Link Viva is a Dubai-based Event Management Company with seven years experience in the ‘Direct Selling’ industry, providing services to different Direct Selling and Network Marketing Companies located in this region.

Meanwhile, Direct Selling Educational Institute is a Dubai-based organization working to create awareness about the direct selling industry in the region and to help more and more people to build a successful career as a Direct Selling professional, aiming to increase professionalism.

DSEI is supported and guided by one of the leading industry experts, Professor Charles W King, from the University of Illinois at Chicago. DSEI along with Prof. King is working with Dubai Government towards legitimizing the industry in the UAE. It aims to nurture the nascent direct selling market in Dubai and the Middle East.

DSEI shares a parallel vision with Direct Selling Festival which is ‘to weave in professionalism to the direct selling industry in the Middle East, and to establish Dubai as the business capital & leader for developing the direct selling industry in this region’.

DSEI and Link Viva offer a wealth of exposure opportunities, from stand presence and sponsorship, to conference and advertising in our web sites, thus providing a dynamic environment to enhance the sales and marketing activities of both the exhibitors, sponsors and other participants at the Direct Selling Festival.